Jim Britt's life revolves around food, chef-prepared or from his own kitchen. Beyond the blog, Jim is a partner a gBritt PR in Portland, which specializes in lifestyle public relations.
February 2009
February 26, 2009
Who Does Restaurant Week Benefit?
A colleague asked me today who Restaurant Week benefits. I replied that it benefited the restaurants. Judging by the look I received after that statement, I am not sure that it sat too well. Maybe I am reading into it too much, but I think the answer being sought was the name of a local charitable organization or a cause. I immediately felt a little embarrassed. Just for a moment.
Here's how I see it. Restaurant week benefits the restaurant community, as well as you and me. If you're like me, then you're hungry to dine out more at places like Five Fifty Five and Evangeline. You like the idea of spending more hours relaxing at Local 188 and Fore Street. And quality time with friends at Brian Boru, Gritty's and Vignola is a really enticing idea. Also if you're like me, then you can't afford to dine out that often. So Restaurant Week is looking pretty good to those of us wanting to see our dollars buy a little bit more.
The sixty-eight restaurants participating in Restaurant Week statewide are year-round operations. They rely on lots of customers during the summer months and holidays. They also need to see more of us in the off-season. The idea of extra business has excited the restaurant owners with whom Amanda, Laura and I have interacted while bringing this event to life. We have met many good people and I am sure we'll meet many more at the five special events planned during the event (not to mention on the nights out each of us has planned.)
My friends and fellow foodies agree with me that the idea of a little more food for a little less money isn't a bad idea. Restaurant Week benefits the restaurant community. It's a darn good cause. Please Dine Out More during Restaurant Week, March 1-10.
Thanks, Jim
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